Primo is a proud distributor of Umpqua Oats!

Two couples, seven kids, eleven active lifestyles, one breakfast philosophy:

Nutritious, Delicious, and Fast.

How do you offer a healthy breakfast to families on the go? Why sacrifice proper nutrition and great taste for speed if you don’t have to? Where do you find a healthy AND fast breakfast in the midst of pre-soccer game chaos? These and other questions were on the minds of Mandy and Sheri, two active moms, on the pivotal morning of an important soccer match. The kids needed nutrition and lots of energy to win the game, but they wanted good taste too. Forcing down bland packets of plain ol’ instant oats wasn’t tasty, but it was great inspiration…

So after the game, Mandy and Sheri trekked into the kitchen with the kids to find the secret to a healthy, quick, and mobile breakfast for active people everywhere.

Only the best ingredients, from whole rolled oats to the care only moms can provide, go into our products. It’s so good you might even want to slow down, sit down, and savor it!


Raspberries, blackberries, strawberries and pecans.

Blueberries, cranberries, sunflower seeds and more.

Caramel, pecans and sea salt.

Apples, cranberries and raisins . This one is nut free.

Blueberries, apples, flax, chia and no added salt or sugar.

Apples, pumpkin seeds, cranberries, walnuts and almonds.

Walnuts, sunflower seeds, almonds and flax.